Bold Moves for a Stronger 2017

Perlick Residential Announces Expanded Relationship with White Good

Agency of Record to Execute Media Planning and Placement in 2017

MILWAUKEE, WI – December 20, 2016 – Perlick, the bold leader in high performance undercounter refrigeration, is pleased to announce it has expanded its relationship with White Good, a boutique integrated marketing communications agency. In addition to being agency of record and handling public relations, White Good will execute media planning and placement in 2017. Media will continue to be billed directly to Perlick in Milwaukee, Wisconsin.

White Good will begin media planning for 2017 immediately after KBIS 2017. All sales representatives are to contact Kevin Quartz at An RFP will be send out to targeted media outlets by February 15.

As of December 20, 2016, all paid media and corresponding meeting requests should be sent to Mr. Quartz at White Good.

Mr. Quartz will also be scheduling meetings at the Perlick booth during KBIS 2017, booth number S3800. Meetings will be scheduled on a first come, first served basis. Please send an e-mail with your request before January 5.

About Perlick
Family owned since 1917, Perlick’s award-winning, high quality residential product line features innovative indoor and outdoor undercounter refrigerators, wine reserves, freezers, freezer and refrigerated drawers, ice makers, and beer dispensers. A Milwaukee, Wisconsin based manufacturer, Perlick is dedicated to providing innovative, quality customizable food and beverage storage and serving solutions. To learn more, visit or call 800-558-5592.

About White Good
White Good, a member of the American Association of Advertising Agencies, is a professional service operation offering integrated marketing communications including advertising and public relations geared to manufacturers and marketers of furnishings, flooring, decorative finishes and allied building products for the residential and commercial industries. For more information, call 717-396-0200 or visit

Kevin Quartz
White Good

White Good